"... please pay attention to the demonstration ..." and that is when people sink their nose in the newspaper, look away or simply put gape while the gestures of flight attendants follow the rhythm of a recorded voice. It is that well-known and repeated moment in which passengers are put a video on safety on board that usually causes more than one yawn.
But that does not happen in the airline of the country where "The Lord of the Rings" was filmed. Air New Zealand has created a slogan "Nothing to hide”(“ Nothing to hide ”) and a new video that is projected on their planes, to rebel against the competition of the“ low cost ”and their prices that are inflated at the time of paying the ticket. The New Zealand airline does not charge an extra for billing tickets or for taking a drink on board, expenses that make the “cheap” ticket of other antipode companies (and Europe, of course) more expensive.
The novelty is that the crew members that appear in the video they do it without clothes, but with body paint that simulates it. They have broken records of visits on YouTube and, I imagine, increased the attention of passengers on board their planes. The next time you travel to New Zealand, as we have done almost everyone who forms Viajablog, keep this airline in mind :)
Web campaign Nothing to Hide